Gigi Catalin Neculai - What Are the Main Features and Benefits of Social Media Marketing
If you would have told marketing gurus a few years back that social media websites where going to be where all the action was going be focused, they may have looked at you like you were crazy. Today millions of people use social media sites on a daily basis. These types of sites have such an incredibly consistent draw of users that social marketing has turned into one of the hottest and most effective ways to market your business.
Social marketing tools like Facebook are growing!
The main feature of social marketing is to network and build
relationships. Plus while you're at it, you can get your company info out there
and establish a solid group of followers the will help spread the word about
your company, products and services.
Benefits
With this method of reaching out, you can reap:
1) A network of core supporters. This audience makes this
very easy, allowing you to establish a solid group of loyal and dedicated
followers for your business. Your core group will then help spread the word
about your business. Twice the marketing power without costing twice as much.
2) Increased traffic leading to better rankings. While
typically it works the other way around, better ranking leads to more traffic.
The amount of traffic you will acquire from being on the social media sites
will actually cause the search engines to take a closer look at your site and
boost your rankings.
3) Environmentally friendly environment. This media makes
effective marketing possible without having to spend a lot of money or use a
lot of paper. It is all done on the Internet. In this day and age, people look
kindly on businesses that make every effort to be as green as possible.
Overall, you might say that social marketing is more
effective than banner ads. Banner ads used to be a great way to advertise;
however, today they are so common place the most people don't even pay
attention to them. This is not true, though, of exciting and interesting
content on a social site. That type of content can spread like wild fire and
cost you far less.
Great For Marketing Businesses
Everyone likes chatting using instant messaging technology,
whether that is on the computer or by utilizing the text messaging functions on
their computer. This is a great way to stay in touch with the people you know.
Along with that has developed the social media that we have all become
accustomed to.
Places like Facebook, Twitter and a large variety of other
social media sites have all gained in popularity in recent years as a place
where you can connect with other people and get the information out about the
products and services others have to offer. While some only use these social
media sites to visit with the people they know, using them to market businesses
is becoming a favorite way to generate an income.
With more and more individuals finding it much more
rewarding to work right from home, this social media medium has great things to
offer. No longer are you confined to just one method of making a living, as a
matter of fact diversification is taking on a whole new meaning with social
media and internet marketing.
Multiple streams of income can be the answer to the age-old
question about how to generate enough money to live on when your old JOB is no
longer there to support you and your family, but how do you use social media to
promote your business?
1) Join several social sites, you can find a large list on
the web
2) Install the links from your identities on these sites on
your blog
3) Begin to make your presence known there by posting at
least daily
4) Offer pointers for others who are interested in subjects
you know well
5) Become a trusted authority on social media and direct
your readers to your website or blog
6) Create videos that can be uploaded on some of the social
media sites
Once you have this mastered you will most likely realize
that you are creating an income that will last a life time. Learn more about
social media marketing and how it can help you start and grow your business.
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